Dec 14, 2022 | SEO Articles | 0 comments

How Google Discover is different from Google Search

by Frank Surget

How Google Discover is different from Google Search

What is Google Discover?

Google Discover is a new product from Google that provides users with personalized content. It was introduced in 2018 as part of the mobile user experience for Android and iOS devices. Google Discover does not function like traditional search engines, such as Google Search; it instead presents its users with content tailored to their interests and past activity.

Google Discover offers up-to-date news, videos, articles, blogs, images, and more based on user’s past searches and interests. This makes it easier for people to access the information they care about quickly without having to search manually or scroll through multiple web pages. With each swipe of the feed, users can discover tailored content related to topics they are interested in. Content is constantly updated so that it remains relevant for every user.

What’s Different?

Google Discover and Google Search are two of the most powerful tools available to internet users. But what exactly is the difference between them? Google Discover is a personalized feed that shows content based on your interests and past searches, while Google Search provides standard results for queries with specific keywords.

Google Discover uses AI technology to curate content from across the web that it believes will be interesting to you; it also displays trending topics so you can stay up-to-date on current events. On the other hand, Google Search requires manual input from the user in order to provide search results – it cannot generate content without knowing exactly what you’re looking for. In addition, all of your activity on Google Discover is tracked and used to personalize future recommendations, whereas with Google Search your history isn’t taken into account when generating new results.

Content Preference Settings

Content Preference Settings let you control what kind of content you see in your Google Search and Google Discover experiences. With these settings, you can tailor the information that appears on your screen to better fit your interests.

Google Discover is a personalized stream of stories, videos, articles, and more tailored just for you. It sifts through vast amounts of online data to bring relevant content straight to your device’s home screen or app launcher. To make sure it accurately reflects what matters most to you, it’s important to adjust the Content Preference Settings so that only relevant content appears in both Discover and Search results pages. For instance, if cooking is one of your interests, be sure to check the box under “Food & Drink” in the Content Preference menu so that recipes appear alongside news stories and other content topics when using either Search or Discover.

Personalization Features of Google Discover

Google Discover is a personalized news feed that gives users up-to-date information about topics that interest them. Its personalization features make it a great resource for keeping track of what’s happening in the world and discovering new content. Unlike Google Search, which requires you to enter specific keywords, Google Discover displays recommended content tailored to each user’s interests and preferences. This makes it easier to stay informed on topics you are interested in without having to search for them.

Google Discover also collects data from your past searches and adjusts its recommendations accordingly. It then uses this data to suggest articles, videos, and other types of content that are relevant to what you have previously looked at or searched for. This helps give users access to more personalized information than they would get with traditional search engines.

Search History & Followed Topics

Search History & Followed Topics are two features that distinguish Google Discover from Google Search. While standard search results on Google Search may appear to be the same for everyone who queries the same word or phrase, Google Discover personalizes search results based on the user’s history of searches and topics they follow.

Google Discover remembers your past searches, as well as popular topics you frequently browse across different websites, such as sports teams and celebrities. This means that any time a user opens up their browser, they will be presented with personalized content tailored to their interests at the top of their search page. Additionally, users can easily follow new topics by clicking “Follow” on certain card results in order to tailor further their experience with Google Discover.

Comparison to Google Search

Google is one of the most widely used search engines, with Google Search being a key part of the company’s offering. However, Google also has another search tool called Google Discover. Although they may have similar names, these two services are quite different from each other.

Google Search allows users to enter specific queries in order to find results that match their needs. The service provides relevant information and can be used to find websites and other online content quickly and easily. On the other hand, Google Discover works differently; it automatically shows up on your homepage with a list of stories based on what you’ve been searching for recently or topics you might be interested in. This means that rather than manually entering queries into a search box, users can check out stories related to their interests without any additional effort required.


Google Discover and Google Search may seem similar, but they have some key differences. Discover is based on machine learning algorithms that make personalized recommendations to the user. It’s designed to help users find content that is relevant and timely for them—with no search query required. On the other hand, Google Search requires an explicit search query from the user, which then returns a list of web pages related to the topic entered into the search engine.

In conclusion, both services are powerful tools developed by Google to help people find information online. However, while Google Search relies on an explicit query inputted by a user, Google Discover uses artificial intelligence to generate personalized content according to each individual’s interests and preferences. Both are great resources for finding what you need quickly and easily; however, it is important to understand how they differ so you can best use them accordingly.

Related Posts


Submit a Comment

Your email address will not be published. Required fields are marked *